The event took place at the Ricoh stadium, home to Coventry City Football Club and Wasps rugby team. Of course the day was full of surprise and delight, including performing acrobats, aerialists, a trampolinist and a magician

The event culminated in the creation of a human star, known as a body build requiring us to choreograph 600 employees in the shape of a star on the terrace of the stadium

The event was a massive success and it kick started the brand values programme internally.